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Why VIBE Stands Out: An Event Unlike Any Other in the Tanning Industry

In the tanning and wellness industry, events and expos come and go, but few manage to leave an unforgettable impression on attendees. VIBE (Valuable Industry Business Experience) is one of those rare gems—a gathering that doesn’t just inform and inspire but creates an inclusive, community-driven environment where every attendee feels valued and supported. At Heartland, we believe in crafting a unique experience that resonates with both salon owners and their staff, providing actionable insights, intentional networking opportunities, and an atmosphere that feels like home. Here’s what makes VIBE stand out from other industry events and why so many attendees are …

Why Heartland Should Be Your Go-To Partner: Leading the Way in Innovation for Your Salon

New Arrivals: Elevate Your Salon with These Must-Have Products!

Introducing Our VIBE 2025 Keynote Speaker: Devin Henderson

Expanding Your Business: Moving into Wellness and Spa Services

Creating a Structured Training System in Your Salon: Setting Your Staff Up for Success

Finding the Perfect Location for Your Tanning Salon: A Step-by-Step Guide

Get Ready for the Holidays: Stocking Up on Tanning Essentials

A True Story About the Power of Impulse Buys-By Tammy Reed

Top-Selling Lotions Every Tanning Salon Should Stock Up On

In the competitive world of tanning salons, having the right products can significantly enhance customer satisfaction and boost your revenue. If your salon isn't already carrying these top-selling lotions, now is the perfect time to consider adding them to your inventory. Here’s a detailed look at why these lotions are popular, their benefits for users, and why your salon should carry them.