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Your Future-Ready Salon Starts Here: Inside the UV, Sunless, & Wellness Summit That’s Changing the Game

January 23–24, 2026 | Sheraton Crown Center | Kansas City, MO Hosted by Heartland Tanning Distribution

Are You Overcomplicating Staff Goals?

The Ingredient Decoder: What Clients Think They Know (But Don’t)

If you’ve ever had a client come in convinced their tanning lotion’s caffeine content will give them superpowers, or that silicones are secretly ruining their skin, you’re not alone. The world of tanning and skincare ingredients can be confusing — and full of myths!

Bronzers vs. Accelerators vs. Intensifiers: What’s the Real Difference?

If your staff or clients ever get confused by lotion labels, you’re not alone! Knowing the difference between bronzers, accelerators, and intensifiers is the key to helping your customers pick the right product — and boosting your upsells with confidence.

Are You Selling the Experience… or Just the Tan?

Why the Best Salons Go Beyond Lamps

How to Sell SPF in Your Salon Like a Pro

Protect skin. Build trust. Boost retail.

Recharging Your Business: Turning Slowdowns into Growth Seasons

Every salon experiences the natural ebb and flow of business. Fall and winter often bring a dip in foot traffic as clients settle back into routines after summer. But here’s the good news: these “slower” seasons can actually become your most powerful times to regroup, refresh, and recharge your salon for long-term success.

The Truth About Lamp Life: Are You Changing Them Too Soon—or Too Late?

As a salon owner, your tanning beds are the heart of your UV business—and the lamps inside them are what deliver the glow your clients come for. But how do you know when it’s really time to change those lamps? Too soon, and you’re throwing away money. Too late, and you’re delivering poor results that could cost you repeat business.

Train Them Once, or Train Them Right?

Building Loyalty: How to Create Memorable Customer Experiences