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Staff Management 101: Hiring, Training, and Retaining a Rockstar Team
Your team is the backbone of your salon. A well-trained, motivated, and engaged staff can elevate the customer experience, drive sales, and set your business apart from the competition. But how do you find the right people, train them effectively, and keep them performing at their best?
read moreWhy VIBE Stands Out: An Event Unlike Any Other in the Tanning Industry
In the tanning and wellness industry, events and expos come and go, but few manage to leave an unforgettable impression on attendees. VIBE (Valuable Industry Business Experience) is one of those rare gems—a gathering that doesn’t just inform and inspire but creates an inclusive, community-driven environment where every attendee feels valued and supported. At Heartland, we believe in crafting a unique experience that resonates with both salon owners and their staff, providing actionable insights, intentional networking opportunities, and an atmosphere that feels like home. Here’s what makes VIBE stand out from other industry events and why so many attendees are …
read moreWhy VIBE 2025 Will Set the Tone for the Best Year Yet
The wait is almost over! VIBE 2025 is just around the corner, and we couldn’t be more excited to welcome you to the industry’s premier event of the year. With registration officially closed and the final countdown underway, it’s time to get ready for an unforgettable experience that will energize, educate, and inspire you to make 2025 your best year yet.
read moreNew Year, New Goals: How to Set and Achieve Milestones for Your Salon in 2025
As the clock resets and we welcome 2025, it’s the perfect time to take a step back, reflect on your salon’s progress, and set ambitious yet achievable goals for the year ahead. Whether you’re looking to increase revenue, attract new clients, or expand your services, this is your chance to take your tanning salon or spa to the next level.
read moreHow to Differentiate Your Tanning Salon in a Competitive Market
The tanning industry is booming, but standing out in a crowded market takes more than great beds and bronzed results. To truly differentiate your salon, you need to create a unique experience, build customer loyalty, and innovate your offerings.
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