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Why VIBE Stands Out: An Event Unlike Any Other in the Tanning Industry

In the tanning and wellness industry, events and expos come and go, but few manage to leave an unforgettable impression on attendees. VIBE (Valuable Industry Business Experience) is one of those rare gems—a gathering that doesn’t just inform and inspire but creates an inclusive, community-driven environment where every attendee feels valued and supported. At Heartland, we believe in crafting a unique experience that resonates with both salon owners and their staff, providing actionable insights, intentional networking opportunities, and an atmosphere that feels like home. Here’s what makes VIBE stand out from other industry events and why so many attendees are already marking their calendars for next year.

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New Products Are Coming: Prepare Your Salon for the Latest Releases!

As a tanning salon owner, you know the excitement and buzz that new product releases can bring to your business. It's like gearing up for a new season of your favorite show, full of anticipation and the thrill of fresh, innovative offerings. Full disclaimer, we may have been binging the epic saga of "Game of Thrones," when they say Winter is coming we think of new product releases. So let's use this theme to dive into how you can get your salon ready for the upcoming product launches with the mantra "New Products Are Coming."

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