Sunless Sales System: 5 Steps to Year-Round Retail Growth

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Sweat. Sculpt. Shine. Should You Add Infrared Body Wraps to Your Menu?

In the ever-evolving wellness and beauty industry, salon owners are always looking for the next big service to elevate their menus and delight clients. Infrared body wraps have been gaining buzz for promising detox, slimming, and skin-smoothing benefits—but is adding one to your salon really worth the investment? Let’s break down what you need to know to decide if infrared wraps should earn a spot in your lineup.

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Bronzers vs. Accelerators vs. Intensifiers: What’s the Real Difference?

If your staff or clients ever get confused by lotion labels, you’re not alone! Knowing the difference between bronzers, accelerators, and intensifiers is the key to helping your customers pick the right product — and boosting your upsells with confidence.

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The Ingredient Decoder: What Clients Think They Know (But Don’t)

If you’ve ever had a client come in convinced their tanning lotion’s caffeine content will give them superpowers, or that silicones are secretly ruining their skin, you’re not alone. The world of tanning and skincare ingredients can be confusing — and full of myths!

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A $99 Unlimited Tanning Membership Sounds Great… But Is It Really Making You Money? Let’s Do the Math.

Salon owners, we get it—offering an unlimited tanning membership at $99 sounds like an easy way to bring in customers and keep them loyal. But is it actually helping your bottom line, or are you leaving money on the table?

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