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Brand Consistency: Why Every Detail Matters in Your Salon’s Image

Building Loyalty: How to Create Memorable Customer Experiences

How to Create an Annual Marketing Plan That Drives Results

The Secret to a Successful Salon? A Solid Plan! Running a tanning salon is more than just offering top-notch services—it’s about getting clients through the door, keeping them coming back, and making sure your business thrives all year long. And the key to all of that? A killer marketing plan!

Maximizing In-Season Sales and Budgeting for Slow Periods in Your Indoor Tanning Salon

How to Differentiate Your Tanning Salon in a Competitive Market

The tanning industry is booming, but standing out in a crowded market takes more than great beds and bronzed results. To truly differentiate your salon, you need to create a unique experience, build customer loyalty, and innovate your offerings.

Festive Cheers and Tans: Elevate Your Salon's Holiday Spirit with Heartfelt Connections!

Spotlight on Devoted Creations: Our Top VIBE 2025 Sponsor

Illuminate Your Salon with POLY Light Therapy: A Game-Changer in Skincare

Why VIBE 2025 Will Set the Tone for the Best Year Yet

The wait is almost over! VIBE 2025 is just around the corner, and we couldn’t be more excited to welcome you to the industry’s premier event of the year. With registration officially closed and the final countdown underway, it’s time to get ready for an unforgettable experience that will energize, educate, and inspire you to make 2025 your best year yet.

Top-Selling Lotions Every Tanning Salon Should Stock Up On

In the competitive world of tanning salons, having the right products can significantly enhance customer satisfaction and boost your revenue. If your salon isn't already carrying these top-selling lotions, now is the perfect time to consider adding them to your inventory. Here’s a detailed look at why these lotions are popular, their benefits for users, and why your salon should carry them.