Reveal Brighter Skin From Within With Pura Bright Skin Brightener Solution

Product Focus: PuraBright Solution

Pura Bright Solution is the premium skin brightening product found in the Pura Spa automated booth. This all over body solution brightens the skin as it reduces dark spots, refines pores, and softens skin texture. Use regularly to see results in as early as 2 weeks. Works in synergy with Pura Spa Premium Skin Brightener and Correction Lotion with REGU-FADE.™


Licorice Root

Prevents UVB induced pigmentation by inhibiting tyrosinase activity.

Niacinamide (Vitamin B3)

Along with further skin brightening and improved moisturization, Niacinamide, belonging to the family of B vitamins has anti-wrinkle, anti-acne and skin barrier strengthening properties for a more even skin tone.

Alpha Arbutin

Alpha Arbutin does not de-pigment your skin, destroy melanin. It works by temporarily inhibiting a process known as tyrosinase, which is necessary for melanocytes to produce melanin. By using Alpha Arbutin, your skin produces less melanin, therefore over time, you turn lighter. Alpha Arbutin is harmless, and is completely reversible and is a good alternative to many other brighteners or depigmenters such as Hydroquinone and Monobenzone.You must use Alpha Arbutin consistently to get brighter, and use it occasionally to maintain a shade. In order to reverse the effects, you can always stop usage of Alpha Arbutin.

Mulberry Root extract

A soothing and non-irritating skin brightening extract, the tyrosinase inhibiting quality of mulberry root is not only one of the most potent, but most gentle.

Vitamin C

Vitamin C in the ascorbyl form has been tested extensively and is reported to interfere with pigment synthesis at various oxidative steps of melanin production. It causes skin brightening by interacting with copper ions at the tyrosinase active site. In addition to skin brightening, other advantages of Vitamin C include not only antioxidant effects but some studies also demonstrate anti-inflammatory and photo protective properties.

MFA Complex

Mixed Fruit Acid Complex is obtained from Sugar Cane, Oranges, Lemons, Apples and Green Tea. These Alpha Hydroxy Acids contribute to a more even skin tone and a brighter, clearer complexion by promoting skin cell renewal thereby improving skin texture with a reduction in dryness, fine lines and wrinkles.

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Heartland Tanning, Inc. is a wholesale distributor and does not sell direct to the public.